How To: Ultimate Guide For Branding A Bachelorette Party

Long time – no see, friends!

I’m sorry for the brief hiatus. There has just been SO much fun stuff happening lately.

SO – you guys love when I chat wedding hullabaloo. If you didn’t know, I am getting married in May. BUT what makes this time all the more fun is that my best friend is getting married in June – to her high school sweetheart! I know, she’s perfect.

This past weekend, we went to Savannah, GA for her Bachelorette Party. It was THE BEST time! But, during preparations I was given the role of “creative director” for the event.

AKA I was in charge of everything decor & aesthetic. Right down to the straws we drank out of and the snapchat filters (yes- we had those too). Today I’m so excited to share all of these details with you.

STOP- before you go on Etsy and start buying a ton of stuff, I’m here to show you how you can make it all yourself for almost FREE. So then you have more cash to spend on presents for the bride or drinks for you…

STEP ONE: Determine overall “brand” of the event

This sounds super intimidating but it’s really not. Think about the look and feel you want for the weekend- what will everyone be wearing? Where is it located? What is the bride’s personal style?

Some examples with this:

(a) You are having a Las Vegas party and your group is planning to be going to nightclubs. Overall group aesthetic is the type to wear leather jackets, red lipstick, stiletto heels. The bride’s style is minimalistic but chic.

(b) You are going to Charleston. The group has a very boho style overall, and you’ll mostly be brunching and shopping with some rooftop cocktails mixed in. The bride is a total free spirit and having a destination wedding.

Obviously real people are not this clearly defined, but take some time to think about what your group is like, the feel of your location, and ultimately what the bride would want.

CHOOSE: Your key colors and a few inspiration photos (I recommend searching pinterest)

 

STEP TWO: Create (or buy) an event “logo”

Now that you have decided the overall look, it’s time to create a “logo.” This will be SO versatile and save you money in the long run.

You will use this for a snapchat filter if you choose to make one, but also will be able to add it to literally ANYTHING you want. Cups, koozies, temporary tattoos, stickers … the possibilities are endless.

If you are creative and feel confident creating your own, you go girl. I used photoshop for this event’s logo, but have also used other software in the past. Experiment with whatever you have available!

I do offer creative services too, so if you would like me to help you create something, shoot me an email and we can chat about your needs for the event! This is a great option if you don’t have a lot of time to spend on it, or if you would just rather turn to a pro to save aggravation 🙂

Now.. you may be wondering why you need a logo. Can’t I just buy a snapchat filter on Esty, and then get generic bachelorette party supplies at swoozies, etc? Yes, you definitely can do that.

BUT- it’s much, much more difficult to achieve that cohesive look when you are incorporating lots of different items that don’t use the same colors & fonts. By creating a logo and using that on different items and then working in a few things from the store, it will all come together much more easily and look better!

STEP THREE: Choose materials

Now that you have your logo, you need to determine what products you want to put it on for the event.

For this bachelorette party, I used it for:

  • Snapchat filterCLICK HERE to go to the website to create your own
    • This is also something I offer my creative services for, so email me if you need help creating a snapchat filter. I can even schedule it for you too!
  • Stickers– I used THESE Avery stickers and printed them at home. Once you have a logo, it’s so easy to make the stickers using the online templates. CLICK HERE for the template that goes with the stickers I used.
    • We wore these stickers on our shirts when we went out, but I also put them back-to-back on the straws to add a personal touch.
  • Flash Tats– I ordered temporary tattoos or “flash tats” from THIS website

Some other ideas for what you could use the logo for:

  • Custom koozies
  • Custom cups
  • T-Shirts
  • Cocktail Napkins
  • Stickers – THIS site is great if you want stickers cut to the exact shape of your logo (like if your logo was the shape of a pineapple, for example) and you want the sticker to be the shape instead of just being a circle of square

At last, all of your FAB ideas have home to life! Leave a comment below if you have any tips to share for planning a bachelorette party or if you have any questions I can help you with.

As always, be sure to share your photos by tagging me on Instagram!

Cheers,

Casey

Author: Casey

a lifestyle blog from unforgettable soirees to colorful weekdays created for party starters who love to fill their lives with a bit of hullabaloo

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